Introduction
This privacy policy (“Privacy Policy” or “Policy”) explains how Paperchain and its subsidiaries and affiliates, which are set forth below (collectively, “Paperchain”, “We” and “Us”) process information in connection with websites, applications, online stores, events, (including festivals, conferences, summits and other live activities) (“Events”), subscriptions, publications (the “Publications”) and other online or offline services or activities that link to or incorporate this Privacy Policy (all of the foregoing, collectively, “Services”). This Privacy Policy (all of the foregoing, collectively, “Services”). This Privacy Policy is incorporated into and subject to the Services’ Terms of Use. By using the Services, you acknowledge you have read and understand this Privacy Policy. If you do not agree to the Terms of Use and this Privacy Policy, you must discontinue using the Services.
The Information We Collect
We obtain information from or about you in connection with our Services. The information we collect and the purposes for which we use depends on the specific Services and how you interact with Paperchain. For example, we collect the information you provide when you enter a contest, complete a survey, participate in a reader panel, register for a part of our Services or for an Event, attend an Event, make a purchase, request a refund, participate in our social networking features, subscribe to our Publications, or send us an email or feedback. If you post material to any forums or our social networking features or other community boards offered on our Services, such materials will be collected and some information, including your posted pseudonym, may be publicly available for others to view.
How We Use the Information We Collect
Depending on the Services you use and how you use them, we, or Our service providers, may use your information to:
Provide the Services you request, including to maintain and service your account, by:
- Processing and fulfilling your transactions
- Maintaining and servicing your account
- Sending communications that you have requested
- Administering your entries into sweepstakes, contests, promotions, or surveys
- Providing community features and post your content
Communicate with You & Provide Customer Service to Provide the Services, including through:
- Transactional or service communications, such as to notify you when you have won one of our contests or sweepstakes or other promotions, when we make changes to subscriber agreements, to send you an email newsletter, process refund requests, or to contact you about your account
- Responses to your requests for information
- Customer service and technical support
Legal Grounds for Using (Processing) Your Information
Under the law of certain jurisdictions, such as the European Union, the UK, and Brazil, our legal basis for collecting and using the information described above will depend on the information concerned and the context in which we collect it. We collect information from you:
- Where we need it to perform our contract with you (i.e. our Terms of Service) in order to provide the Services you request;
- Where the processing is in our legitimate interests (provided that these aren’t overridden by your interests or rights) to secure our Services, prevent misuse, and fraud, and resolve technical issues; respond to your requests for information and provide you with more effective and efficient customer service; contact you regarding the Services, as well as surveys, promotions, special events, and other subjects that we think may be of interest to you (in accordance with applicable legal requirements); better understand your interests and improve our Services; personalize the Services; conduct internal business operations in support of our Services, such as auditing, sales and marketing, analytics, and research and development; and establish, exercise, or defend our legal rights;
- Where we have obtained your consent to send you marketing and other commercial communications and use non-strictly necessary cookies where local law requires such consent for such marketing and cookies (please note these requirements vary by jurisdiction and not all jurisdictions require consent for such uses) or use your information as set forth in a release or in connection with a consent;
- To comply with our legal obligations; or
- To protect the vital interests of a person, such as their life or physical or mental well being.
- For our Editorial Activities, including, on the basis of consent, legitimate interest and/or to exercise the rights of freedom of expression and information.
We may also collect and use personal information in connection with your consent in other circumstances, which will be presented to you at the time of collection. You can revoke your consent at any time, though you might not be able to use a service or feature that requires collection or use of that personal information.